Answer :
Utility is the 4 P's of the marketing mix's representation of the distribution function. They frequently provide value above the price of integrating them into the supply chain. Wholesalers are privately held businesses that own the products they handle. When consumers determine the worth of a product, they consider the advantages before deducting the disadvantages to determine whether the advantages outweigh the disadvantages.
Everything that shoppers consider before making a purchasing decision is referred to as a value package. Value of a product or service and the quality of the service experience. Social value, personal value, and psychological value are some additional benefits that customers may receive.
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