Answer :
The statement is true. The approach to organizational structure that gives worldwide responsibility to strategic business units for the marketing of their product lines is known as product differentiation.
Product differentiation is the characteristic or characteristics that make your service or product stand out for your target market. it's the way you distinguish what you promote from what your competitors do, and it will increase logo loyalty, income, and growth.
In economics and advertising, product differentiation is the process of distinguishing a products or services from others, to make it more appealing to a selected goal marketplace. This includes differentiating it from competitors' merchandise in addition to from a company's other products.
Product differentiation is vital in today's economic climate. It permits the seller to contrast its own product with competing products within the marketplace and emphasize the precise elements that make its product superior.
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